Examples
Voice guidelines in real-world application
Take the below examples into considerations as we write copies for products across AYODE experience.
Direct & Personal
DO: Speak directly and personally, using “you” and “we.”
✓ You’ll discover how this connects to real-world applications.
✓ We’re here to support your learning journey.\
DON’T: Use distant, impersonal language or excessive third-person references.
Students in the program will be expected to…
The student should proceed when ready.
Clear & Empowering
DO: Use clear, energetic language that empowers and guides.
✓ Let’s build something meaningful with this code.
✓ Explore how these codes can bring your ideas to life.\
DON’T: Use distant, impersonal language or excessive third-person references.
Users must execute the following codes to achieve desired outcomes.
We hereby present our educational methodology for coding literacy.
Be Brief
DO: Keep explanations concise and purposeful.
✓ This tool helps you build responsive websites.
✓ Here’s how this concept applies to your work.\
DON’T: Use distant, impersonal language or excessive third-person references.
In the process of developing an understanding of the fundamental principles…
When taking into consideration the multiplicity of factors involved in coding…
Welcoming & Confident
DO: Maintain a warm, confident tone that invites engagement.
✓ Let’s explore different ways to solve this.
✓ Each step builds your confidence and skills.
DON’T: Use patronizing or unnecessarily peppy language.
You’re going to be a super-duper coding wizard!
You’re slaying this coding thing!
Positive
DO: Use an encouraging tone that acknowledges effort.
✓ Your solution shows thoughtful problem-solving.
✓ This work demonstrates your growing skills.
✓ Your persistence is paying off in your code quality.\
DON’T: Over-hype small wins or use artificial enthusiasm.
Absolutely mind-blowing work!
Best code ever written!
You’re the best developer we’ve ever seen!
Growth Mindset
DO: Frame challenges as opportunities for growth.
✓ Let’s break this complex problem into smaller steps.de.
✓ Your persistence here will strengthen your understanding.\
DON’T: Sugarcoat difficulties or use dismissive language.
This is totally easy!
You’ll do this with your eyes closed.
Global Mindfulness
DO: Write in an inclusive, globally mindful voice.
✓ Your perspective brings value to this solution.
✓ This skill connects you with developers worldwide.\
DON’T: Use region-specific expressions or cultural assumptions.
It’s as easy as American football.
You’ll need this like you need your morning Starbucks.
Professional Yet Friendly
DO: Balance professionalism with approachability.
✓ Ready to explore this concept?
✓ Let’s understand how this works.\
DON’T: Flip between overly casual and strictly formal tones.
Hey kids! We shall now proceed with the prescribed curriculum…
What’s up coding squad! Time to implement sophisticated algorithms!